1 · Choose the products
Shopify's own product picker, inside the app. One product, this season's range, or the part of the catalog that has never been written about.
Product-to-article content
Every product you sell is a blog post nobody has written
Pick the products, set the brief once, and AI Blogs writes an article for each one — title, body, meta description, tags and an image. Read what came back, and publish it into the blog you chose in your own store with one click.
- One article per product, generated from that product's real data
- Every article waits in the app until you publish it to the blog you picked
- Nothing to add to your theme
AI Blogs is not on the Shopify App Store yet — this page describes the app as it is built today.
The problem
Content is the marketing job that never gets done
Not because nobody wants the traffic. Because writing one honest article about one product takes an hour, and the catalog has four hundred of them.
A four-hundred-product catalog and a blog with four posts on it.
One campaign covers a whole product selection and produces one article per product.
Generic AI copy that reads like it was written about nothing.
Each article is generated from that product's own title, description, price, vendor, tags and images.
Every article needs the same brief typed out again.
Tone, length, keywords, audience and brand context are campaign settings. Set them once and reuse them.
Drafts that sit in a document and never reach the store.
Articles go to a real Shopify blog with the meta description and tags already filled in.
How it works
From product picker to published post
A campaign is the unit of work: a set of products, a brief, and what should happen to the articles when they come back.
2 · Write the brief once
Writing tone, target word count, SEO keywords, target audience, whether product images belong in the article, and which blog it publishes to. Then as much or as little extra context as you like — dozens of optional fields covering your industry, price point, customers, brand values, competitors and content goals, all of which shape the writing.
3 · Run the campaign
The campaign and its product data go off for generation, and every product is logged as it comes back — one row each, with its status and the error when something fails.
4 · Read it, then publish it
Every article lands in the app and waits there. Read it in full — body, meta description, tags and image — and publish it into the blog you chose, one click per article. Nothing goes to your storefront on its own.
What you get
Built around the article, not around the prompt
One article per product
Every article is stored against the product it was written about, with its position in the run, so you always know what covers what.
A brief you control
Professional, casual, friendly or authoritative. A word-count target from 100 to 2,000. Your own SEO keywords and the audience you are writing for.
Context instead of guesswork
Industry, product category, price point, customer age and income, shopping behaviour, brand values and mission, competitors, market position, content goals — every field you fill in goes into the brief.
Publishes into your own blog
Title, body, summary from the meta description, tags and an article image, created in the Shopify blog you selected. Not a hosted page somewhere else.
A run history that explains itself
A timeline per campaign, with a row for every product and the actual error when one fails, so a half-finished run is diagnosable instead of mysterious.
Read it before it goes live
Every generated article is readable in full inside the app — body, meta description, tags and image — and publishes with one click. Rewording happens in Shopify's own article editor, which the app opens for you once the post exists.
Where it earns its keep
Stores with more catalog than content
A launch that needs supporting copy
New range, no articles, and a launch date. Select the new products, run one campaign, and every item has a post the day it goes live.
A long tail nobody has written about
The products that never make the newsletter still get searched for. Give the ones at the back of the catalog a page that answers the question.
Search results you do not currently appear in
Every article is a real page on your store, with its own meta description and tags, written around the words your customers actually type.
A voice that has to stay consistent
The same tone, the same audience, the same brand values on every article, because they are settings on the campaign rather than something a person remembers.
Pricing
Priced by the articles you generate
The monthly allowance is what separates the plans, and it resets at the start of each calendar month. Billing is handled by Shopify, on your store's usual invoice.
Free
Free
Enough to read the writing before you pay for it.
- 2 generated articles per month
- Publish to any blog in your store
Pro
$19.99/month
A steady stream of posts for a working catalog.
- 20 generated articles per month
- Everything in Free
Advanced
$49.99/month
For catalogs where the content backlog is measured in hundreds.
- 100 generated articles per month
- Everything in Pro
FAQ
Questions, answered
Can I install AI Blogs today?
Not from the Shopify App Store — the listing is not live yet, which is why there is no install button on this page. The app itself is built and running. XCO's other Shopify apps are listed and installable today; the link in the header goes to them.
Where do the articles actually end up?
In a blog in your own Shopify store. You choose which blog when you set the campaign up, and each article is created through the Shopify Admin API with its title, body, summary, tags and image — the same as if you had written it in the admin.
Will it publish things I have not read?
No. Every generated article is held in the app until you publish it, and publishing is one button on that article. There is no path that puts a post on your storefront without that click.
What does the AI know about my products?
The product's title, description, price, vendor, tags and images, plus whatever context you put on the campaign — tone, word count, keywords, audience, industry, price point, brand values, competitors and the rest. It is not writing from the product name alone.
What happens when one product fails?
The rest of the campaign carries on. Each product gets its own entry in the campaign history with a status and, when it failed, the error message, so you can see exactly which products need a second run.
What access does it ask for?
Three permissions: read and write your store's content, which is how it reads your blogs and creates articles, and write access to products. It does not request access to orders or customers.
Your catalog is already the content plan
AI Blogs just writes it down. Until the listing is live, XCO's other Shopify apps are one click away.